Innovation
Our legacy proves we are driven by intellectual curiosity and innovation.
With 110 years of industry-firsts and game-changing products, we’ve never scaled back on our investments in innovation and product development. The ability to see beyond the current needs and behaviors of our consumers to create solutions that address how to improve their lives at home, permeates our culture. World Class Manufacturing, IoT, environmental and social responsibility, leading-edge design, craftsmanship, and digital technologies drive innovation at Whirlpool Corporation.
Whirlpool Corp. celebrates 2021 achievements in social and environmental sustainability
Whirlpool Corporation’s global sustainability strategy drove even more meaningful change in communities and on the planet in 2021. Watch to see.
Learn how and why Whirlpool Corporation developed Swash brand, its own line of laundry detergent
With an 8X concentration that can tackle 83 loads of laundry, and a smaller, recyclable, bottle with an easy to use precision-dosing cap, Swash® Laundry detergent helps in improving life at home for our consumers. Watch to learn from Detergent Chemist Tony Hardaway...
Whirlpool Corporation poll reveals what consumers really want — Innovations that improve life at home and the planet
A new Whirlpool Corporation study shows that consumers really want innovations that improve their lives at home. With the world’s largest consumer electronics event kicking off this week, many new stylish and high-tech gadgets will be revealed to the world. However,...
Whirlpool Corporation sponsors Habitat for Humanity Asia-Pacific Housing Forum
More than 1,700 people have registered to virtually attend Habitat for Humanity’s Asia-Pacific Housing Forum Dec. 7-9. This year’s theme, Building Forward Better for Inclusive Housing highlights the urgent need for affordable housing solutions. The COVID-19 pandemic...
Benton Harbor hosts first community pitch competition
Each time the automatic doors opened to the entryway of Mosaic CCDA’s headquarters and resale store, excitement doubled and energy hummed. Despite sleet and cold attempting to invade the lobby, new hope burned and filled the room. It was Benton Harbor’s first-ever...
Whirlpool brand brings home two Twice VIP awards
Whirlpool brand innovations have been recognized in the Major Appliances: Top-Load Washer and Smart Home Hub categories Two of Whirlpool brand’s innovations earned recognition in the eighth edition of the TWICE VIP Awards, the lead voice of the consumer...
Whirlpool Brand Honored Across Two Categories In Fast Company’s 2021 Innovation By Design Awards
Whirlpool brand has been honored in Fast Company's tenth edition of the Innovation by Design Awards, which recognizes companies making strides in the intersection of business, innovation and design. The company's industry-first Whirlpool® Top Load Washer with 2...
Good Housekeeping Recognizes Whirlpool Brand Best Cleaning Product Awards, Most Innovative Washing Machine
The Whirlpool® Top Load Washer with 2 in 1 Removable Agitator is a One-Of-A-Kind, Most Innovative Washing Machine Whirlpool brand's newest laundry innovation, the Whirlpool® Top Load Washer with 2 in 1 Removable Agitator has been lauded in Good Housekeeping's 2021...
Aiming for the Stars, Whirlpool Corporation’s Return to the U.S. Space Program
Joint team builds refrigerator for use in space with help of Whirlpool Corporation engineers A single, very significant event that would change the course of humankind happened on October 4, 1957, when a beach ball sized satellite named “Sputnik” was launched into...
Innovation Firsts
Many follow Whirlpool Corporation, but our purposeful innovation has launched these industry “firsts”
