Whirlpool FreshCare+ built-in washing machine

There’s nothing better than fresh laundry – and nothing worse than laundry that smells badly from being left too long in the washing machine! But now, you can relax thanks to Whirlpool’s new FreshCare+ built-in washing machines, which solve this everyday problem through gentle steaming and tumbling actions that keep your laundry fresh up to 6 hours after the end of the cycle. Thanks to the innovative FreshCare+ system you no longer need to stay in until your washing is ready, or rush to unload your clothes immediately. Your time is your own!

The convenience offered by FreshCare+ demonstrates Whirlpool’s commitment to make our homes more sensitive and responsive to our needs through advanced technology. As well as taking away the pressure to keep laundry fresh, the new FreshCare+ built-in washing machines use Whirlpool’s powerful 6TH SENSE technology to automatically optimize their performance and efficiency at every stage of the washing cycle. 6TH SENSE intuitive sensors adapt resources according to the size and type of load, guaranteeing optimal performance as well as saving energy, water and time. Even drum motions are precisely tailored to the fabric type by the SoftMove system for the ultimate fabric care. As a built-in product the new washing machine has been designed to adapt to your home, all while guaranteeing the same mix of functionality, practicality and performance of a free-standing washing machine. Achieving perfection has never been so effortless.

A new dimension of freshness
The new FreshCare+ system keeps laundry fresh for up to 6 hours after the end of the cycle for total peace of mind. A series of precise and variable drum movements alternated with steam jets at regular intervals to circulate the air in the drum create the perfect level of humidity to keep your garments truly fresh. FreshCare+ can be selected when setting the washing parameters or during the wash cycle , allowing you to stop it when you’re ready to unload.

Tailored care for any fabric
The new built-in washing machine uses advanced technology to help care for even the most delicate fabrics. Its SoftMove System allows the drum to perform an exclusive set of specific movements to adapt to the fabric type for impeccable results. The system sets up to 6 six tailored drum movements and the duration of each washing phase, from the initial water intake to the final spinning. This precision helps to protect the colour and shape of your clothes and ensure the best washing performance. It is possible to choose between 14 different programs to take on everything from jeans and cottons to delicate fabrics like wool and silk.

Perfect cleaning at 15°C rather than 40°C
The Colour15°C washing cycle helps preserve the original beauty and colour of your clothes. Even at 15°C, it guarantees the same performance as a 40°C washing program – all thanks to the SoftMove system. This moves clothes loosely within the drum to better absorb detergent, resulting in a more effective wash even at the lowest, gentlest temperature, with colours that last longer.

Cleaning power that adapts to your needs
The Clean+ option makes it effortless to customize the washing cycle to your specific needs and according to the soil level. Depending on how dirty the clothes are, simply choose between Intensive, Daily or Fast.

An advanced motor for long lasting performance and superior efficiency
The washing machine is powered by Whirlpool’s SenseInverter Motora quiet and advanced brushless motor that ensures outstanding performance and long-lasting durability. This advanced electrical motor offers brilliant reliability, quiet operation and superb energy efficiency to deliver energy savings of up to 10% of saving compared to A+++ .

Elegant yet discrete design
The new washing machine is a built-in appliance that has been created to discretely adapt to the design of your home, while still guaranteeing the same mix of functionality, practicality and performance of a free-standing washing machine. It has an easy to use interface that allows direct access to programs on the control panel for more intuitive use and an ergonomically shaped porthole with integrated handle for easier loading and better visibility into the drum.

“Our new washing machines bring all the incredible innovation and benefits of our FreshCare+ system to our built-in range, so you can live the way you want to live without compromising on your style,” said Ewa Peciak-Foltynska, Senior Category Director Laundry, Whirlpool. “By creating a premium appliance able to sense and anticipate your needs we are making the everyday laundry experience elegantly simple and pleasurable.”