Whirlpool Online Annual Report 2012

Innovation, Growth, Leadership

[Innovation, Growth, Leadership]

IMPROVING LIVES
CREATING VALUE

A company’s ability to stand the test of time is built on several elements that work successfully together to attain a common goal. At Whirlpool Corporation, our recipe for winning includes smart innovation, strategic growth and industry leadership. We succeed because we always keep sight of our purpose and our passion: Improving lives every day through world-class products and services.