Mar 18, 2021 | Innovation, Innovation & Brand Highlights, Our Brands & Products
Whirlpool brand’s mobile app just got even better for 2021, with a completely new app on both Android and iOS devices. The team at Whirlpool Corporation’s flagship brand is calling this refresh “Whirlpool App 2.0.” “As the name denotes, it’s an entire revamp of...
Mar 3, 2021 | Innovation & Brand Highlights, Our Brands & Products
Whirlpool Corporation and Sellersburg Heating & Air Conditioning, Inc. have resolved litigation relating to Sellersburg’s online sales of third-party appliance replacement parts and accessories that Whirlpool alleged gave consumers a mistaken impression that the...
Feb 22, 2021 | Innovation, Innovation & Brand Highlights, Our Brands & Products
“By the end of 2018 the team knew they wanted to tell a story about connection and empathy for the 2021 Color of the Year,” said Jessica McConnell, director, Whirlpool Color, Finish & Material Design. “This was actually pre-Covid – everything was normal – and the...
Feb 2, 2021 | Awards, Innovation & Brand Highlights, Our Brands & Products
Maytag brand rated the overall Best French Door Refrigerator and tied for Best Refrigerator by U.S. News & World Report Global rankings leader U.S. News & World Report recently announced the Maytag® French Door Refrigerator with PowerCold® Feature as...
Dec 17, 2020 | Innovation & Brand Highlights, Awards, Our Brands & Products
Chore Club by Whirlpool brand started in the spring of 2020 with an aim of encouraging children to do chores, has become a finalist in the annual PRWeek U.S. Awards for 2021 in the “Best in Influencer Impact” Category. It joins other large, well known brands in...
Dec 9, 2020 | Innovation & Brand Highlights, Our Brands & Products, While You're at Home during COVID-19, Whirlpool Corporation in the News
With 2020 drawing to a close, many are speculating about when life will return to normal. But experts say COVID-19 has forever changed the world already–including life at home. To understand how the pandemic will impact life at home in the long-term, home appliance...
