news-EMEA-FuorisaloneIf you happen to find yourself in Milan from April 4 to April 9, make sure to stop by our stand at Fuorisalone, 26 Bergognone Street.

At Milan’s famous Design Week, we will be presenting Whirlpool, Hotpoint and Indesit through a range of stimulating experiences, all of which celebrate the theme, “Pleasure of Choice”. As well as exhibits to enjoy, these special gatherings will encourage visitors to get involved and take an active role. The program kicks off with a cooking class at 11am on Tuesday, April 4th. All participants will get to savor some truly delicious experiences, as the brilliant features of Whirlpool and Hotpoint’s appliances are demonstrated in the preparation of a selection of unforgettable dishes, for adults and kids!

That’s not all.

news-EMEA-Fuorisalone-JapanA Taste of Japan

In the afternoon of Wednesday, April 5th at 3:30 p.m. Hotpoint will provide a treat for tea lovers at a traditional Japanese ceremony dedicated to the tasting of this precious drink.

Tea expert Alberto Moro, together with the showgirl Elena Barolo, will explain the tea ritual with the help of a cast of tea drinkers that will be authentically dressed in traditional Japanese costumes. Visitors and VIPs alike will get to enjoy a taste of the famous matcha tea.

news-EMEA-Fuorisalone-fridgeThe Fridge Challenge

On Thursday, April 6th there will be a freezing challenge! Two comedians will present an entertaining activity featuring Whirlpool’s new, Space 400 built in fridge freezer. We will challenge entrants to show their storage skills under pressure by neatly fitting groceries into the fridge in as little amount of time as possible. Hurry up! Only the first 20 people that subscribe for this special event will have a chance to take part.

Easy right? Perhaps not, as our two comedy hosts distract with hilarious improvised commentary for the audience.

It’s well worth it, however. The winner will receive a Whirlpool microwave, while other participants will also win fun gadgets.

Mouth-Watering Treats

To celebrate the end of a great week Indesit will be inviting all to join them at a snack gathering on Friday, April 7th. You can enjoy some mouth-watering treats on the night or ask for a take away, in a convenient box from Pink Trotters, the social network for women that love to travel.

Kids Time

It’s always kid’s time, especially in the weekend, that’s why we have reserved two moments completely dedicated to them: Hotpoint will be inviting junior chefs to join them at 3 p.m on Saturday, April 8th while Whirlpool will entertain mini foodies at 3 p.m. on Sunday.

This is just a summary of what is taking place at Fuorisalone this year. A full schedule is presented below. Enjoy!